Call for Abstracts

The WeSchool – AIM International Research Conference welcomes conference participants to send the abstracts of their research papers to research committee for reviewing purpose. The abstracts should be two or three pages length, 12 font size, Times new roman style, double line spaced and not more than 1200 words. The review committee shall review the abstracts and revert back before the scheduled timeframe to facilitate the authors to complete the full paper. The reviewers may even ask the authors to make some changes in their research work / writing to improve it further to make it appropriate for the conference.
Research abstracts must include title, author, purpose, methodology, results, and implications for Marketing academics / practice. Authors are welcome to submit more than one abstract for review. If accepted, at least one of the authors or designate must register for the conference.

Awards for the Best Submissions

One best paper in each category will be awarded INR 30,000/- (and certificate of merit).
Apart from that all selected paper's will be given Certificate of Participation.

Guidelines for Writing

Research papers
  • Abstracts should be two or three pages length
  • 1200 words
  • 12 Font Size
  • Times new roman style
  • Double line spaced
  • Document types allowed: doc, docx, pdf, odt (Max file size: 1 MB)


Case studies
  • Abstracts should be two or three pages length
  • 1200 words
  • 12 Font Size
  • Times new roman style
  • Double line spaced
  • Document types allowed: doc, docx, pdf, odt (Max file size: 1 MB)
  • The case may be based on primary or secondary sources
  • If based on primary source, consent/clearance to publish the case will be required from the company/organisation/individual.
  • On acceptance, authors are required to submit a teaching note


Practising white papers
  • Abstracts should be two or three pages length
  • 1200 words
  • 12 Font Size
  • Times new roman style
  • Double line spaced
  • Document types allowed: doc, docx, pdf, odt (Max file size: 1 MB)

This category shall be opted by practicing executives. The authors may choose an innovation/strategy that they have adopted in their organization which can offer good learnings to academic fraternity and student community. The authors should describe the main target population, the objectives and activities, the main challenges faced and the main obtained results. The practicing papers can be descriptive in nature and need not be empirical.

Registered Email ID*
Invalid email id

Register

Name*
Enter name
Login/Email ID*
Enter a valid email id
Password*
Enter your password
Confirm Password*
Enter your password again