Call For Abstract

The WeSchool – AIM International Research Conference welcomes conference participants to send the abstracts of their research papers to research committee for reviewing purpose.

Last Date for Submission: 15th October 2017

6th AIM - AMA SHETH FOUNDATION
DOCTORAL CONSORTIUM
"MARKETING IN A DIGITAL AGE"
January 5th to 7th, 2018
WeSchool, Bengaluru

CONFERENCE CO-CHAIRS

CONFERENCE LEADS

WHO SHOULD ATTEND

The WeSchool – AIM International Research Conference is designed for the following
  • Academicians
  • Marketing Professionals
  • Marketing communications and Brand management professionals
  • Marketing analytics and research professionals
  • Customer experience professionals
  • Multi-channel marketing professionals
  • Students and Research scholars
  • Consultants in the area of marketing management
  • Management students

OBJECTIVES OF THE CONFERENCE

  • Identify the major developments in marketing domain from practicing perspective in the backdrop of technological advancements and digitalization.
  • Marketing practitioners would be able to appreciate the evidence-based researches undertaken by academic fraternity that may find a productive utilization in the strategies in marketing practice.
  • Organise professional resources to get ready for future changes and challenges in marketing domain from both academic and practicing perspectives.

CONFERENCE SCHEDULE

Schedule will be uploaded soon..

Prin. L. N. Welingkar Institute of Management Development & Research.


102/103, Phase 1, Hosur Road, Electronics City,
Bengaluru, Karnataka - 560100.
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